By Ashley Brunner
When it comes to selling your home, timing can make a big difference in how much profit you walk away with—kind of like arriving at a party just as the appetizers come out. Sure, the Central PA housing market isn’t quite the frenzy it was a few years ago, but it’s still a seller’s market out there.
Now, you might be thinking, “Should I sell now, or wait until the lending conditions improve?” The answer, like most things in real estate (and life), is complicated. Even in a seller’s market, not every home is going to fly off the market at top dollar. There are still some key factors you’ll want to keep in
mind.
Listing Timing and Market Availability
Here’s the scoop: Central PA’s been dealing with a housing shortage for years, and as long as there’s more demand than supply, timing is less of a concern for sellers. In fact, The Brunner Group has been navigating this market long enough to know that homes listed with us typically sell above the asking price and within 20 days—a pretty sweet deal, no matter how you slice it.
Part of what’s driving the shortage is the influx of people moving here from bigger cities like Philadelphia or New York, looking for a break from high costs.
Central PA’s housing market may be smaller, but it’s also more stable, so you don’t have to worry about wild price swings. Unlike those big-city markets that rise and fall faster than a toddler’s mood, ours stays nice and steady.
But don’t get too comfortable—developers are hustling to meet demand. Retirement communities, condos, and apartment buildings are popping up faster than pop-up ads, and while the market is tight for now, overbuilding is always a possibility. If developers flood the market, your house could end up competing with a lot more inventory.
Translation: seller’s markets don’t last forever, folks.
The Impact of Seasonality on Real Estate Sales
Even in a tight market, seasonality is still a thing. Typically, spring and summer are the best times to sell, because let’s be honest—no one wants to move during the holidays or when the weather outside is frightful.
That said, if you’re thinking about holding off until after the winter holidays, don’t stress too much. In Central PA’s current housing climate, homes can sell fast year-round—especially if you have a solid strategy in place and your home looks like it’s ready for its close-up.
Timing is Important, But Listing Strategies Matter More
Sure, timing can help, but in today’s market, how you sell your home might be even more important. Here are a few strategies that can help you cash in, no matter the season:
- Kitchen and Bath Renovations: Buyers in Central PA love a move-in-ready home. Give your kitchen or bathroom a little TLC and you might be surprised by the return on investment. But be smart—check with your realtor first. Not all renovations lead to higher offers, and you don’t want to end up remodeling for nothing.
- Staging: It’s time to break up with your clutter (or at least hide it in a storage unit). Clean, spacious homes sell fast. Cramped and cluttered ones? Not so much. Pro tip: A good real estate agent can guide you through the staging process to make your home feel like the one that got away.
- How You List: First impressions matter, and in today’s digital age, that means your home’s online presence needs to be on point. Professional photos, detailed descriptions, and virtual tours are the trifecta of modern real estate listings.
- The Price is Right: Price too high, and you’ll scare off buyers. Price too low, and you’ll leave money on the table. It’s a delicate balance, but a knowledgeable real estate agent who knows the local market will help you hit the sweet spot.
- Working with a Real Estate Agent: You could go it alone, but a good agent will know how to market your home effectively, get it in front of the right buyers, and help you navigate offers. They’ll also make sure you don’t get lost in the fine print of the closing process. In Central PA’s market, you need an experienced agent by your side—trust us, it’ll make all the difference.
Timing + Expert Help = Maximum Profits
In Central PA, understanding the market is important, but it’s only half the battle. Working with a real estate professional who knows how to position your home to make the most of that sweet, sweet demand is even more crucial. Whether it’s spring, winter, or somewhere in between, the right listing strategy and expert advice will help you sell fast and for top dollar.
So, whether you’re selling during the bustling spring market or braving the quieter winter months, having the right real estate team in your corner can make all the difference. Contact The Brunner Group today to find out how we can help you prepare for a profitable sale.